The Covid-19 crisis has brought significant changes in mobility, consumption patterns, leisure, work, and many other dimensions of our lives. These changes have/will have a significant impact on travel and tourism as we used to know them. As a result of the considerable drop in travel linked to the Covid-19 pandemic, tourism is in a deep crisis. Being central to the European recovery, to recover it needs smart (digital, sustainable) ecosystems for all tourism stakeholders offering travellers more memorable and sustainable experiences.
Guide me Green aims at making links between the needs of tourists from all backgrounds and local communities for more adequate sustainable travel.
At the same time, the project will approach travellers from an educational perspective to enlighten them to travel in a sustainable way by displaying best practices and offering an adapted and high-quality TRAINING PROGRAMME
Project 2021-1-DE02-KA220-ADU-000035124
and empowering low-income and disadvantaged adults to engage in sustainable tourism to encourage social cohesion.
to empower individuals/organisations in the educational, civil, and tourism sectors to become more digital and green in line with this priority of the EU of climate neutrality in 2050 (European Tourism Convention 2020, European Green Deal)
towards improving travellers’ (adult learners) knowledge about sustainable travel and the opportunities sustainable tourism offers is essential
an attractive training opportunity for adult travellers, including those who work in the tourism sector (low educated workers who in turn are low-budget travellers)
to gain access to sustainable tourism by empowering community agents to inspire actions targeting public authorities, destination management/tourism offices, sector representations, etc.
non-participating adults to consider suitable (local and domestic) tourism options.
Partners
